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Micerium S.p.A. is a Company who has worked in the dental field since the seventies. It is managed by 5 partners of the board of directors. Today the Company has more of 90 employees divided between the home office and sales representatives and sells products in more than 40 countries. Since the nineties, the two activities which now represent the most of the Micerium S.p.a. turnover have begun: the distribution in Italy of an orthodontic line including the products of American Orthodontics and the development and manufacture of products for conservative aesthetic for the international market. In 1995 ENAMEL PLUS composite was introduced which made Micerium instantly well known in the esthetic dental market. This product revolutionized the composite market and quickly became the leading esthetic composite. This leading position was established in both Italy and every country it was introduced into. The market leading position of the composite line was successfully extended into many countries with the introduction of ENAMEL PLUS HFO. In May 2008 Micerium S.p.A presented ENAMEL PLUS HRi (known as ENA HRi outside of Europe), which the first and only composite on the market with the same refractive index of the natural tooth enamel and in 2013 developed ENAMEL PLUS HRi Function, an enamel composite system subject to low abrasion that is comparable to natural enamel. In 2015 Micerium S.p.A. introduced Ena White 2.0, the unique toothbrush with bleaching gel for a professional home treatment.
